PANACEO as guest at IGEPHA annual kick-off 2025

PANACEO was a guest at the IGEPHA Annual Kick-Off 2025 in the exclusive ambience of Casino Wien - an evening that inspired with exciting insights and valuable networking opportunities. The event attracted over 160 participants and provided an ideal platform for exchanging views on current developments and trends in the consumer health care industry.

Social media marketing as a recipe for success in the digital age

A particular highlight of the evening was the captivating keynote speech by Markus Zimmer, founder of BuzzValue, entitled “Dislike: The End of a Social Media Era”. In his presentation, he analyzed the profound changes in social media usage behavior and highlighted their far-reaching effects on social media marketing. He also gave examples of companies that are active in the social media sector, including PANACEO.

Focus on exchange and networking

The stylish atmosphere of the Casino Wien provided the perfect setting for inspiring discussions and valuable new contacts. PANACEO took the opportunity to strengthen existing partnerships and discuss future challenges and opportunities in the industry. The IGEPHA Annual Kick-Off 2025 was undoubtedly an unforgettable evening and a successful start to an exciting year