PANACEO and zeolite: a 20-year success story for intestinal health

World market leader PANACEO International GmbH celebrates 20 years of zeolite research and development

Anyone who suffers from irritable bowel syndrome or leaky gut syndrome these days, who wants to cleanse and detoxify the gut and liver or is generally interested in supporting gut health in a gentle, natural way has certainly heard of the volcanic rock zeolite or has come into contact with it. And the term zeolite always leads to the so-called ‘PMA-Zeolith®’ and therefore to PANACEO.

This is no coincidence: PMA-Zeolith® stands for a special form of the natural mineral clinoptilolite zeolite, which the Carinthian company PANACEO International GmbH has been researching extensively for decades and refining with a special, patented process, ‘PMA - PANACEO Micro Activation’, so that it can be of maximum benefit to people and their health. PMA zeolite and PANACEO are now synonymous with intestinal cleansing and the regulation of the intestinal barrier as such - and this was celebrated in detail on Monday, 3 June 2024 at a press conference attended by numerous well-known companions near Villach. The unanimous tenor of the enthusiastic guests was that anyone who conducts research and development with such commitment and passion for people and their health as company founder Jakob Hraschan and his team can only change the world for the better.

Jakob Hraschan and his team: From a vision to world market leader in zeolite

When the visionary Villach industrialist Jakob Hraschan came across clinoptilolite zeolite, an ancient volcanic rock, for the first time at the end of the 1990s, he was fascinated. Could this millions of years old mineral really have a positive effect on our gut and therefore our health? And why were these amazing possibilities not generally known or widely used in medicine? After thorough research, Jakob Hraschan discovered that although there were many testimonials and applications dating back to ancient times, there was a lack of scientific research. A hidden treasure of nature was waiting to be rediscovered.

For the passionate entrepreneur and philanthropist Jakob Hraschan, this signalled the start of a new mission. In 2004, he founded PANACEO International GmbH together with Dipl.-Ing. Dieter Maurer and Dr Horst Poosch. The name PANACEO, derived from the mythological goddess Panacea, who is known as ‘the goddess of healing’, was the programme and marked the start of an impressive success story. Thanks to the commitment and determination of Hraschan and his now 35-strong team, PMA-Zeolith® was approved as a medical product. Numerous international patents and more than three million products sold worldwide now testify to the effectiveness and popularity of this extraordinary natural remedy.

But that's not all: although products and research and development on PMA zeolite remain at the centre of PANACEO's activities, the PANACEO product portfolio has long since been expanded to include other naturopathic health products, such as the GREEN HEALTH product line for improving vitality and supporting the immune system or the CARE skincare line, which is based on purely natural ingredients.

Pioneering research, the highest standards and a passion for people: A celebration of the commitment of the PANACEO team

20 years after founding the research and manufacturing company PANACEO International GmbH in Gödersdorf near Villach, Jakob Hraschan and his PANACEO family were able to look back with pride on their achievements over the past few years.

At the PANACEO press conference, the focus was not, as is usually the case at such events, purely on the business balance sheet, but on the well-being of people and the vision of developing natural health products based on scientific research and thus promoting health in the long term. Instead, this event became a warm get-together characterised by enthusiasm and gratitude. ‘We have put a lot of heart and soul and energy into the PANACEO project, and the response from people has been tremendous,’ explained company owner Jakob Hraschan. "With our PMA zeolite, we have succeeded in offering people protection against stressors before they can cause damage to their health. The scientifically proven repair of the intestinal wall and binding of harmful substances is crucial for our holistic health."

World-class athletes and renowned politicians congratulated PANACEO for its commitment to people's health

‘Every family should have PMA zeolite in their home’ - long-standing zeolite researcher explains the benefits of PANACEO

Dr Ilse Triebnig impressively demonstrated the power of PANACEO zeolite and the many benefits people can derive from PMA zeolite products. The physician, who has been involved in research from the very beginning and has since treated around 3,000 patients with PMA zeolite, either singly or in combination, without any side effects, took up the cudgels for the refined volcanic rock from PANACEO: ‘PMA zeolite is a blessing for mankind, that cannot be emphasised enough. Its protective, regulating and gut-building effect, and thus the entire intestinal system, contributes a great deal to the fundamental health of people, from infants to the elderly. Especially today, when we are all exposed to a flood of pollutants, every household and every family should take PMA zeolite and preferably on a permanent basis,’ says the experienced doctor, who was involved in the first preliminary studies on zeolite. ‘We also know that zeolite has much greater potential and we will continue to conduct scientific research with renowned international institutes and universities in the future,’ says the convinced specialist.

The gut as the foundation of our health: PANACEO continues its research

High quality standards and scientific evidence are central to PANACEO. The company invests heavily in research and development in order to prove the effect of its products through randomised, placebo-controlled studies. "We have combined science and naturopathy and can now scientifically prove the benefits of our products. We are now in the field of evidence-based medicine,’ summarised Managing Director Dipl.-Ing. Dieter Maurer.

PANACEO is now aiming for integration into conventional medicine so that doctors can prescribe the products in practice. ‘Our aim is to ensure that our products can not only be obtained by ourselves, but also prescribed by doctors,’ explained Nicole Schöll, Head of Sales & Marketing, as PMA-Zeolith® has been proven to reduce side effects, particularly in cancer therapy.

The family-owned company PANACEO has already invested several million euros in independent research and plans to further expand its basic research into intestinal health. The aim is to scientifically evaluate the therapeutic options for numerous indications with PMA-Zeolith® and to provide products with the highest safety standards.

Customer trust and product safety are our top priorities

It goes without saying that PANACEO can offer PMA zeolite as a certified medical product and that all PANACEO products are manufactured to the highest standards and undergo strict quality controls. ‘Our customers know that they are getting the best quality with PANACEO products, because optimum benefits combined with safety and harmlessness are our top priority,’ said Dr Horst Poosch, who is responsible for quality management and the certification of PANACEO products.

Once a PANACEO customer, always a PANACEO customer: ‘A big thank you goes above all to our customers,’ said company owner Jakob Hraschan on behalf of the entire team: ‘They have all been with us for years, appreciate our products, know about their unique quality and remain loyal to us, as we experience again and again through personal conversations or letters,’ said Hraschan.

This continues to spur Jakob Hraschan and the PANACEO family on to do their best for people's health and much can be expected from the extraordinary company PANACEO International GmbH in the future.